Rockwell Automation is a multinational corporation of industrial automation, which provides top-class power, control and information technology solutions for manufacturing industry. It has integrated many famous brands in the industrial automation fields and has been devoted to create overall automation solutions to help the customers improve productivity. These brands include controlling products and engineering service of Allen-Bradley, mechanical power transmission products of Dodge, motors and drivers made by Reliance Electric and industrial control software produced by Rockwell Software. Besides, as a leading supplier of management technology of client relationship and application system, Rockwell Automation Corporation can assist many enterprises in the effective management of client relationship.

Global technology and customer service are important parts of Rockwell Automation Corporation. There are nearly 5,600 distribution companies, system integration divisions and agents in 80 countries all over the world. The global strength is greatly enhanced by cooperating with credible local companies in distribution, software and products. Famous brands and strategic cooperation have improved its ability of providing high quality and reliable industrial solutions in the world.

Rockwell Automation Corporation pays attention to financially and strategically helping the manufacturing enterprises overcome the increasing intense competitive pressure, reduce cost, protect resources, improve productivity and shorten the time of products and service access to the markets. For instance, the newly-established global Industrial solution department will become the core of strategic development of Rockwell Automation Corporation. It can provide the clients with overall cost-owned solutions, for example, property and integration management and consultation service, which can help the manufacturers make quick response to their business trends. There are three divisions in Rockwell Automation Corporation: control system department, power system department and Rockwell FirstPoint Contact Company. It possesses 50% stocks of Rockwell Science and Technology Corporation.

BNCC is the product agent of Rockwell Automation Corporation, USA , chiefly distributes the decelerators, circuit boards, controllers and motors, etc. produced by Rockwell Automation Corporation.